From ideas
to digital strategies
that convert

If you need help growing your leads, subscriptions, or signups, you're in the right place. My mission is to help businesses succeed with growth strategies, digital marketing & data analysis.

Design

Building brands & improving digital interfaces

  • Prototyping
  • User Experience Design
  • User Interface Design

A well-designed website can help you form a good impression on your prospective customers. It can also help you nurture your leads and get more conversions. But, more importantly, it provides good user experience and helps your website visitors access and navigate your website with ease.

Here are 12 essential characteristics of a user-friendly website.

  • Mobile Compatibility
  • Accessible to All Users
  • Well Planned Information Architecture
  • Well-Formatted Content That Is Easy to Scan
  • Fast Load Times
  • Browser Consistency
  • Effective Navigation
  • Good Error Handling

Branding

Recognisable branding that reflects your business values

  • Brand Identity
  • Logos
  • Graphic Design

Branding promotes recognition. People tend to do business with companies they are familiar with. If you're branding is consistent and easy to recognise, it can help people feel more at ease purchasing your products or services. In today's global market, it is critical to stand apart from the crowd. You are no longer competing on a local stage, your organisation now competes in the global economy.

Development


Developing solutions backed by the latest technologies

  • Auditing
  • Strategy Planning
  • Landing Pages

The backbone of any strategy is the ability to measure and assess the success rate. Using detailed analytics means that every click is accounted for, every sale and customer behaviour can be understood and you have thorough and reliable information to plan your next steps as a brand and a business.

A clear and comprehensive understanding of the marketplace in which your business operates is the next essential step in planning your marketing strategy.

Core Web Vitals

Delivering essential metrics for a healthy, blazing fast loading site


  • Largest Contentful Paint
  • First Input Delay
  • Cumulative Layout Shift

Core Web Vitals are a component of Web Vitals initiative that applies to all web pages. They must be measured by all webmasters and will be present across all Google tools. Each of the Core Web Vitals reflects a unique aspect of user experience. These aspects are quantifiable, measurable, and attempt to reflect real-world experience.

Slow loading sites frustrate people, leaving customers with a poor first impression. As page load time increases, you'll see fewer page views and lower conversions. Google punishes slow loading sites, especially on mobile, which means downward pressure on your SEO rankings. (These metrics will be a ranking factor, starting in May 2021)

eCommerce

Converting website visitors into loyal customers

An eCommerce website should be at the forefront of any business that sells products. It should also be the biggest revenue generator. eCommerce gives you the functionality to sell your products globally. The key to success with eCommerce web design is understanding the product, the data and the customer journey.

  • Shopify
  • Get Kirby
  • Woocommerce

Optimisation

Boost your digital footprint into an optimised online business



Slow SEO growth?
Losing your rankings?
Big drops in traffic?

  • Technical SEO
  • GEO Local SEO
  • Website Auditing
  • Analytics Analysis
  • Software Integrations
  • Conversion Rate Optimisation

Where do you start if you want to develop a digital marketing strategy? It's still a common challenge since many businesses know how vital digital and mobile channels are today for acquiring and retaining customers. Yet they don't have an integrated plan to grow and engage their audiences effectively. If your business doesn't have a plan you will suffer and you will lose out to competitors who are more digitally savvy.

You could keep guessing, or you could call in a digital marketing expert & get the problem solved.

Don't take my word for it

There are many reasons why my partners love to work with me

Lee's been looking after our website marketing & strategy for the last 8 months & I'm very impressed with the work he's carried out for us & his enthusiasm, to make our site a success. I'd thoroughly recommend using Lee to help with any digital marketing needs you may have.

Gareth Hall

Sales Director

Lee is both passionately committed & extremely talented. I have found him to be results driven. Dealing with Lee was great fun, there is no smoke & mirrors rather a professional, competent, friendly business approach with the most refreshing 'can do' attitude that made it a pleasure to do business with him.

Brendan Leece

European Marketing Manager

I thought we were ahead of the game with regards our website marketing model. Within ten minutes of talking to Lee Johnson I realised, whilst we may be ahead of my competitors, we were a long way behind the trailblazers.

Colin Jenkins

Owner